Accident Reconstruction #accident #reconstruction,actar,automobile,bicycle,crash #3,dr. #mcelroy,motorcycle,pedestrian,robert #mcelroy #ph.d.,tractor #trailer,consulting #areas


August 23, 2009 Consulting Areas No Comments

Traffic Accident Reconstruction

Traffic accident reconstruction is the effort to determine, from whatever resources are available, how an accident happened. A traffic accident reconstructionist must be familiar with the application of a wide range of mathematics and specialized aspects of vehicle technology.

Because of the wide range of knowledge required by the accident reconstructionist, voluntary certification is available through the Accreditation Commission for Traffic Accident Reconstruction. ACTAR certification includes education, work experience, and successful completion of a comprehensive examination.

Accident reconstruction deals with:

  • kinetic energy
  • conservation of momentum
  • time-distance calculations
  • physical evidence from road and vehicle
  • crash scene photography analysis
  • lamp analysis
  • skid analysis
  • airborne analysis
  • vehicle data and research
  • damage assessment
  • vehicle damage location, qualification and quantification
  • approach, impact and departure angles
  • approach speed calculation,
  • impact calculations and Delta-V calculation
  • post impact speed calculation

Dr. McElroy specializes in motor vehicle technology and accident reconstruction. This typically entails physical inspection of the damaged vehicles, examination of the accident scene, and reconstruction of collision events using engineering calculations based primarily on momentum, energy, and restitution equations.

Vehicles may include passenger cars, light trucks, commercial vehicles, bicycles, and motorcycles. Information on pre-crash, crash, and post-crash (the 3 phases of a crash) is compiled to best determine how the event (accident, collision, failure) happened. Issues investigated include:

Motorcycle going wrong way on divided suburban street.

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Takata Recall Affects 46 Million Vehicles in U.S.

Takata’s airbag recall affects over 46 million U.S. vehicles. As of June 2017 65% HAVE NOT been replaced. (Reuters)

If unable to promptly get a replacement and worried about what could happen in a crash, then you can request from NHTSA to install an airbag On-Off Switch. Here is the NHTSA link:

Airbag Recall Technology

When the inflator assembly is activated, sodium azide produces nitrogen gas which flows through the filter screen and into the airbag. Time between crash detection and complete airbag deployment is approximately 0.05 seconds. Typical airbag deployment speed is 200 mph. If the inflator assembly is structurally defective the inflator assembly can explode,

For Data Retrieval Please Contact Us

Photos From Website

Millbrook GM European Proving Grounds

Dr. McElroy visits GM European proving grounds in 2011


Millbrook Overview

Virtual Business Solutions #business #services, #business #consulting, #website #consulting, #accounting, #software #training, #microsoft #office, #quickbooks,quickbooks #setup, #quickbooks #training,remote #software #training, #video #online #training, #business #makeover, #business #coaching, #custom #graphics, #video #production,copywriting, #brand #identity,marketing, #online #marketing, #social #media, #facebook #training, #twitter,linkedin, #new #jersey,nj, #marketing #agency, #marketing #company


About Virtual Business Solutions

From interactive websites to advanced social media practices, Virtual Business Solutions specializes in
creating, marketing and managing a complete online presence for businesses of all sizes.

When you work with us, we become an extension of your business, values and practices. Whether on-site or online,we partner with your company, meet you where you are at and grow your business with you.

Led by company Founder and President, Laura Gonzalez. Virtual Business Solutions is comprised of a highly skilled team of experts in web development . graphic design . video and audio creation . brand identity and copywriting . Together, the Virtual Business Solutions team have over 25 years of experience in business solutions, marketing, brand identity and full integration of all online and social media tools. Our team members have worked with some of them most recognized companies in the world.

Services Offered

From ala carte menu options to full packages, we will customize a strategic plan for your company.

Business Consulting Coaching
• Industry, company and audience discovery
• Strategic planning
• Project Management

Business Software Online Solutions
• Recommendation of software and online solutions
that best suits the need of a company
• Training staff “how to” use new
software and online platforms
• Online classes webinars in
the Learning Center with 24/7

Website Solutions
• Interactive and integrated
website creation and/or makeovers
• Custom Programming
• e-Commerce
• SEO (Search Engine Optimization)
• RSS (Really Simple Syndication Feed)
• Blogs – specialize in WordPress
• Podcasting
• CMS (Content Management System) specialize in
Joomla Drupal
• LMS (Learning Management System) e-learning
• Newsletter, email subscriptions
• Landing Pages
• Integrate Social Media Tools such as Facebook, Twitter,LinkedIn, You Tube, etc.
• Mobile Integration

Social Media Solutions
• Set up, support, training and
management of social media
• Business profiles
• Creation of custom backgrounds
on Facebook, Twitter, LinkedIn and YouTube
• Powerhouse short content
writing on social media pages
with SEO optimization
• Well-managed and strategized campaigns

Brand Identity Solutions
• Logo Design
• Taglines/Slogans
• Website header and supporting graphics

Content Creation Services
• Audio and Video Production
• Scriptwriting
• Website and Social Media Content
• Social Media Posting
• White Paper Reports
• Newsletters, Blogs, Articles, Sales Letters
• Press Releases
• Digital Media Kits
• Email Blasts and Ad Design

Print Media Solutions
• Printed Media Kits
• Brochures and Sell Sheets
• Business Cards and Letterhead
• Ad Design

What makes us better than the rest

  • Hand Picked Talented Team of Industry Experts and leading authorities in their fields, averaging 25+ years of experience.
  • Offering a complete set of services, so that you can work with one company for all your business needs.
  • Online Learning Center provides ongoing support and training.
  • Virtual Business Solutions’ Online Training brings the help to you so you can learn at your location and at your own pace.
  • We provide video with full audio, screen captures and written text, all to help you maximize your effectiveness in learning.
  • Access 24/7 to your Online Classes. Providing easy to understand the “How to’s” with Video and Audio Tutorials.
  • Provides consistent business strategies and end results for your business company and services.
  • Build easy to use websites that allow you to access your site and make changes yourself so you don’t have to be at the mercy of your website designer.

About Upside Group Franchise Consulting #franchise #consulting,franchising #a #business,franchising #opportunities,franchise #specialists,franchise #experts


About USG

Headquartered in the Phoenix, Arizona metropolitan area, the Upside Group Franchise Consulting company also has satellite offices across the country dedicated to helping businesses grow through franchising. Our revolutionary services and proprietary sales and marketing programs are designed to help your franchise business thrive in an ever-changing economy.

Measurable, Proven Results

Measurable, proven, results—that’s what sets Upside Group Franchise Consulting apart from other franchise consulting companies in the industry. Franchising continues to be one of the most reliable ways to grow a business whether you’re looking to grow regionally, nationally, or globally. Our numbers speak for themselves. Franchisors that did not work with a consulting group are shown to be three times more likely to abandon the franchise process than those that do. Only 25% of these franchises are in business 10 years later. Based on a case study analysis of Upside Group clients, the average Upside Group Client grew their franchise system by approximately 340% after signing with USG.

Individualized Approach

Throughout the process, we take into account client goals, industry trends, and any other specific variables and dynamics. We work with all levels of franchisors from prospective business owners who are contemplating growing their business through franchising to seasoned franchisors with national and international presence. We customize and tailor our interactive training, operations, and marketing modules to your specific business and present information in a dynamic and interactive way that ensures a maximum return on your investment.Our revolutionary modules and comprehensive development ideology allow us to more effectively collaborate with our franchisors to employ a systematic approach to the franchising process including education, infrastructure development, tool creation, technology, and execution consulting- all leading to much greater results.

Franchising for Every Stage

Whether you’re looking to expand regionally, domestically, or globally. we have a program for you. As globalization continues to bring the world together and governments loosen trade restrictions, many Upside Group franchisors are beginning to explore franchise opportunities in Canada, Europe, Japan, and the Middle East. We work with all levels of franchisors from prospective business owners who are contemplating growing their business through franchising to seasoned franchisors with national and international presence. Whatever your business goals are, we are here to help you succeed.

Dedicated Staff

Upside Group Franchise Consulting is comprised of the best minds in the industry. Our dynamic and experienced team will work to provide you with the best franchise consulting available. Handpicked, the professional staff at our franchise consulting company is recruited from across the country, offering clients traditional marketing experience from multiple disciplines, as well as franchise marketing expertise in advertising, sales, public relations, web site optimization, franchise modules and documentation, training, and business development.

Contact Us

Learn more about how Upside Group can help you grow your franchise:

IQ Testimonials

“After meeting with franchise consultant and Upside Group founder, Mario Altiery, I appreciated and valued USG’s emphasis on executing and delivering a high-quality plan in an appealing time frame. Furthermore, USG had a clear understanding of my vision for the future of the company, and will be able to assist us in bringing the AmenZone vision to the world.
Amen Iseghohi, Founder/Owner
Amenzone Fitness

“We found USG to be a great fit to help Pinot’s Palette achieve the ambitious goals of our budding franchise. USG’s holistic and pragmatic approach combined with their understanding of short and long term goals was refreshing.
Craig Ceccanti, CEO
Pinot’s Palette

“We interviewed two other franchise consultants and determined that USG had the most thorough approach to guide us through the franchise process. USG President, Mario Altiery, proved to be the most responsive to our questions and did the best job making sure we understood the process before signing. In addition, USG came highly recommended by prominent franchise attorneys.
Bruce Thomson, CEO
Solos Pizza Cafe

“We chose Upside Group based on their comprehensive approach, diligent follow through and their industry knowledge. When we compared Upside Group with other consultants in the industry, they were clearly the top choice
Kenneth Larkin, President
Transit Van

“USG has a proven track record of managing the franchise process from presentation preparation – to presentations – to negotiations – to closure in a professional way that ensures all of the details including legal are covered.
Matthew Alexander, Co-Founder

Talk to a consultant to learn how the Upside Group Franchise Consulting can help you Call Us (888) 445-2882

IT Staffing #project #one, #ny, #information #technology #consulting, #it #staffing, #it #project #management, #it #jobs


IT Staffing, Project Management, Information Technology Consulting

Project One is an IT staffing, project management and information technology consulting firm that provides clients with highly qualified IT professionals with in-demand and hard-to-find expertise. Our intensive screening process ensures you always get the right talent for your consulting and direct-hire staffing requirements.

For consultants and job seekers, we offer unique access to project and direct employment opportunities with some of the world’s most prominent corporations, as well as innovative and emerging/startup companies. Our recruiters take the time to personally learn about your qualifications and career interests so that we can offer you challenging and rewarding positions.


News and Special Events

As Founder CEO, Gary has been named by Staffing Industry Analysts to the Top Staffing 100 in North America – “game-changers” who’ve made a difference in the world of.

News and Special Events

Is your salary on par with what your peers are making? Use this Smart Salary Tool to compare your pay with IT workers in similar jobs across the U.S.Read more.

News and Special Events

Breakfast Meeting at NBC Universal. Topics included: monetizing your digital offerings, emerging iTV trends, migrating websites to mobile platforms, handling large volume digital data, audience research advertising trends, and.

News and Special Events

Join the leading IT consulting staffing firm specializing in the exciting creative Digital Media Industry. If you have 2-5 years successful B2B direct sales and/or IT technical recruiting experience.

Writing to heal #monitor #on #psychology,therapy #relationships,journal #of #consulting #and #clinical #psychology,,negative #experiences, #writing #strengthens, #immune #systems, #minds, #therapy, #expressive #writing,therapy,


Writing to heal

June 2002, Vol 33, No. 6

Print version: page 54

Writing is no stranger to therapy. For years, practitioners have used logs, questionnaires, journals and other writing forms to help people heal from stresses and traumas.

Now, new research suggests expressive writing may also offer physical benefits to people battling terminal or life-threatening diseases. Studies by those in the forefront of this research–psychologists James Pennebaker, PhD, of the University of Texas at Austin, and Joshua Smyth, PhD, of Syracuse University–suggest that writing about emotions and stress can boost immune functioning in patients with such illnesses as HIV/AIDS, asthma and arthritis.

Skeptics argue that other factors, such as changes in social support, or simply time, could instead be the real health aids. But an intensive research review by Smyth, published in 1998 in the Journal of Consulting and Clinical Psychology (Vol. 66, No. 1), suggests that writing does make a difference, though the degree of difference depends on the population being studied and the form that writing takes.

Researchers are only beginning to get at how and why writing may benefit the immune system, and why some people appear to benefit more than others. There is emerging agreement, however, that the key to writing’s effectiveness is in the way people use it to interpret their experiences, right down to the words they choose. Venting emotions alone–whether through writing or talking–is not enough to relieve stress, and thereby improve health, Smyth emphasizes. To tap writing’s healing power, people must use it to better understand and learn from their emotions, he says.

In all likelihood, the enlightenment that can occur through such writing compares with the benefits of verbal guided exploration in psychodynamic psychotherapies, notes Pennebaker. He notes, for example, that talking into a tape recorder has also shown positive health effects. The curative mechanism appears to be relief of the stress that exacerbates disease, researchers believe.

A groundbreaking study of writing’s physical effects appeared in the Journal of the American Medical Association (Vol. 281, No. 14) three years ago. In the study, led by Smyth, 107 asthma and rheumatoid arthritis patients wrote for 20 minutes on each of three consecutive days–71 of them about the most stressful event of their lives and the rest about the emotionally neutral subject of their daily plans.

Four months after the writing exercise, 70 patients in the stressful-writing group showed improvement on objective, clinical evaluations compared with 37 of the control patients. In addition, those who wrote about stress improved more, and deteriorated less, than controls for both diseases. “So writing helped patients get better, and also kept them from getting worse,” says Smyth.

In a more recent study, presented in a conference paper and submitted for publication, Pennebaker, Keith Petrie, PhD, and others at the University of Auckland in New Zealand found a similar pattern among HIV/AIDS patients. The researchers asked 37 patients in four 30-minute sessions to write about negative life experiences or about their daily schedules. Afterward, patients who wrote about life experiences measured higher on CD4 lymphocyte counts–a gauge of immune functioning–than did controls, though the boost to CD4 lymphocytes had disappeared three months later.

Regardless, the fact that they at first showed improved immune functioning suggests that it reduced their stress through a release of HIV-related anxiety, says Pennebaker. “By writing, you put some structure and organization to those anxious feelings,” he explains. “It helps you to get past them.”

Other research by Pennebaker indicates that suppressing negative, trauma-related thoughts compromises immune functioning, and that those who write visit the doctor less often. Also, Petrie’s colleague Roger Booth, PhD, has linked writing with a stronger antibody response to the Hepatitis B vaccine.

Not everyone agrees, though, that the mere act of writing is necessarily beneficial. In fact, initial writing about trauma triggers distress and physical and emotional arousal, researchers have found. And not all people will work through that distress therapeutically or through continued writing, says psychologist Helen Marlo, PhD, of Notre Dame de Namur University and a private practitioner in Burlingame, Calif. In past research, she found that, contrary to Pennebaker’s results, writing about negative and positive life events produced no physical health benefits in undergraduate students.

“I get concerned that if people just write about traumatic events, they get raw and opened up and aren’t able to work through it on their own,” says Marlo. Her study did not, however, provide evidence that writing poses any long-term risk to people.

But there is evidence that the nature of a person’s writing is key to its health effects, notes health psychology researcher Susan Lutgendorf, PhD, of the University of Iowa. An intensive journaling study (in press, Annals of Behavioral Medicine ) she conducted recently with her doctoral student Phil Ullrich suggests that people who relive upsetting events without focusing on meaning report poorer health than those who derive meaning from the writing. They even fare worse than people who write about neutral events. Also, those who focus on meaning develop greater awareness of positive aspects of a stressful event.

“You need focused thought as well as emotions,” says Lutgendorf. “An individual needs to find meaning in a traumatic memory as well as to feel the related emotions to reap positive benefits from the writing exercise.”

In explaining this phenomenon, Pennebaker draws a parallel with therapy. “People who talk about things over and over in the same ways aren’t getting any better,” he says. “There has to be growth or change in the way they view their experiences.”

Evidence of a changed perspective can be found in the language people use, Pennebaker has found. For example, the more they use such cause-and-effect words as “because,” “realize” and “understand,” the more they appear to benefit.

Pennebaker also acknowledges that some personality types likely respond better to writing than others. Tentative evidence suggests that more reticent people benefit most. A host of other individual differences–including handling of stress, ability to self-regulate and interpersonal relations–also mediate writing’s effectiveness.

A place in practice?

After all, writing’s power to heal lies not in pen and paper, but in the mind of the writer, say a number of psychologists who use it with their patients. That’s where clinicians come in, helping clients tap that healing power, they say. Private practitioner Marlo, for example, employs writing cautiously–using it only with patients who take to it, and closely integrating it into the therapeutic process.

“The cornerstone of therapy is engagement in the therapeutic relationship that addresses the individual’s process–especially the intrapersonal, interpersonal, affective and symbolic dimensions of experience,” says Marlo.

Another practitioner, Judith Ruskay Rabinor, PhD, author of “A Starving Madness: Tales of Hunger, Hope and Healing in Psychotherapy” (Gurze Books, 2002), has her patients explore their anxieties in writings between sessions, e-mailing her as the anxiety strikes them. Rabinor offers feedback on their writing and helps them track progress in their thinking.

Though more studies are needed, many behavioral researchers believe such approaches could also work with treating chronically ill people. “Writing is another potential tool in the armatorium of the clinical professional,” says Smyth.


Find an office in Hong Kong #invest #in #hong #kong, #investment #in #hong #kong, #set #up #business, #expand #business, #china, #mainland #china, #china #market, #gateway #to #china, #business #opportunities, #asia,foreign #direct #investment, #fdi, #consulting #service, #hong #kong #government, #investhk, #investment, #hong #kong #business #environment, #business #opportunities #in #china, #doing #business #in #hong #kong, #invest #in #singapore


Find an office in Hong Kong

Hong Kong offers a wide variety of premises to suit any business. InvestHK can help you find the space that is right for you.

Choosing a location

Central is considered Hong Kong s main business district. Leading names in the banking, accounting, legal and corporate worlds can all be found here. Of course, office space in such a sought-after location comes at a price, so many companies choose to locate in other popular areas, including Admiralty, Wanchai, Causeway Bay, Sheung Wan and Quarry Bay on Hong Kong Island and Tsim Sha Tsui (TST) and Kowloon East on the Kowloon peninsula.

Hong Kong s excellent public transport system means that companies can choose to locate in more affordable locations and remain easily accessible for clients and staff.

Leasing an office

Leases are typically for two to three years with an option to renew. They should always come with a full tenancy agreement. Outgoings will include:

  • Cash security deposit (up to three months’ rent, including service charge and government rates)
  • One-off fee to the property agent (normally one month s rent)
  • Management service charges typically covering air conditioning, security, common areas, cleaning and other building services
  • Government rates at five percent of annual rateable value, payable quarterly in advance
  • Government rent is calculated at three percent of the rateable value of the property and is adjusted in step with any subsequent changes in the rateable value
  • Legal fees (if you employ a lawyer to process the tenancy agreement)

Serviced or virtual offices

Serviced or virtual offices are a popular choice for newly arrived companies.

Serviced offices are available across the city, allow for short-term leases and often provide tenants with a range of secretarial services.

Virtual offices provide a mailing address and a receptionist, who will answer the phone on behalf of your company.

Industrial buildings

Hong Kong offers three main types of industrial buildings for office set-up:

Flatted factories for general manufacturing, normally intended for sale or lease

Industrial/office premises floor space in developments with planning permission and lease modification for industrial/office use, certified for occupation

Specialised factories primarily purpose-built for specialised manufacturing process, usually for occupation by a single operator

Most of the flatted factories and industrial/office buildings are found in Kwun Tong and Tsuen Wan. Around 80 percent of specialised factories are in the New Territories.

Specialist centres (R D, laboratory, high-tech facilities)

If your company is involved in science, technology, design or research and development, and requires specialised facilities, there are a number of excellent options available:

InvestHK can help you find the right premises for your business and advise on leases and other matters. Contact us to find out more.

Want to know more?

Visit the forum and engage with our friendly & knowledgable business set up community for help and advice.

Marketing Consultant New York #marketing #consulting, #marketing #consultant, #new #york


  • Home
  • Marketing Plan Audit
  • marketing consulting
  • coaching
  • contact call (516) 610-0922


Marketing Consultant New York (MCNY) is a New York marketing consulting firm that works with small and medium sized businesses to attract new customers, improve visibility, and maximize return on investment. We think big picture and then zero into the fine details with you to help grow your business. Our strategic marketing combined with agency side of the firm provide you with one point of contact for your marketing needs.

360 Marketing Plan Audits

Through a 360 degrees marketing assessment, our New York marketing consultants will evaluate your existing online and offline marketing programs, provide a written recommednations report, and present our findings to you in person. New marketing programs can be implemented as needed.

Marketing Consulting

We can work with you to construct a strategic marketing/advertising plan, or we can hone in on specific marketing areas. For example, we can supply comprehensive marketing skills where human resource deficiencies exist. Or, we can zero into a specific program such as your social media and design your social media marketing plan with you.

Each client s needs are unique.

Marketing Coaching

Work one on one with a marketing consultant to improve marketing skill sets, train employees and create accountability.

Small business coaching services include: Executive coaching, marketing staff coaching, and entreprenuer business coaching.

Getting It Right, That s Our Focus

We transform businesses by focusing on what counts: how to maximize every dollar you spend on marketing and by concentrating on what is actually profitable to your business. Our focus is getting it right for clients. That applies to every aspect of our work and our relationship with you.

Why Marketing Consultant New York

Our team has over 35 years of combined industry experience. We have been marketing before the internet was developed. What we are saying is: we know our stuff.

We have got clients ready to speak with you about our credientials.

Contact Us For A Consult

Call (516) 610-0922 today to speak with a NY marketing consultant or NYC marketing consultant. Tell us about your needs or just ask a question. Either way we would love to hear from you.

Serving the New York Tri state area, including New York City, New Jersey, SW Connecticut and Long Island, NY.

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HITEC Luxembourg S.A. offers high technology solutions for space, rubber testing industry, traffic management, government and defence as well as humanitarian aid. Quality management and assurance, corporate social responsibility and environmental friendly business are the basis for sustainable growth. To strengthen our teams we are looking for:

We are looking for an IT support technician to support the company infrastructure. As a student job you will be working 40h per month. You will be helping your senior peers to set-up, update, maintain the company IT assets and provide help-desk support to end users. You will be maintaining and improving the documentation to facilitate the resolution of future issues.

Technical Requirements
  • Passionate about computer science
  • Good knowledge about Windows and Linux systems (debian)
  • Scripting: bash, powershell
  • Good Communication Skills in English and French (Verbal, Written, Interpersonal, Proactive listening)
  • Willing to learn (technologies, methods) and to develop new competencies
  • Able to prepare hardware orders.
  • A valid driving license
  • Languages: French, English

HITEC Luxembourg will offer a fixed-term student contract for about 10h per week (40h /month) for 360 per month for one year.

Download job description

  • Le candidat suivra une formation th orique puis pratique sur le terrain
  • Maintenance pr ventive et curative de syst mes lectrom caniques
  • Astreintes r guli res
  • Technicien en lectrom canique dans les domaines des communications, des r seaux, des quipements lectriques, lectrom caniques, de r gulation et leurs interfaces
  • Une exp rience de maintenance dans les domaines pr cit s
  • Un contact ais , une bonne pr sentation
  • Go t pour le travail en quipe
  • Tr s grande disponibilit
  • Une combinaison linguistique comprenant le luxembourgeois, le fran ais, l allemand, l anglais

Download job description

  • Etude et suivi des plans et sp cifications techniques
  • Suivi des contrats, de l avancement des travaux, recettes usine et site
  • R union de chantiers avec client et intervenants
  • R daction des comptes rendus
  • Technicien sup rieur en lectrom canique avec une exp rience dans les domaines des communications, des r seaux, des quipements lectriques, lectrom caniques, de r gulation et leurs interfaces
  • Une bonne connaissance des syst mes informatiques, PC et automates
  • Un contact ais , une bonne pr sentation
  • Sens de l organisation
  • Go t pour le travail en quipe, et sachant allier diplomatie et autorit
  • Tr s grande disponibilit
  • Une combinaison linguistique comprenant le luxembourgeois, le fran ais, l allemand, l anglais

If you are interested in pursuing this challenge, please send us your detailed application, in English to:

HITEC Luxembourg S.A.
5, rue de l Eglise
or e-mail to: This email address is being protected from spambots. You need JavaScript enabled to view it.

Applying at HITEC Luxembourg

If you are interested in working with us, please send us your detailed application including cover letter and CV in English to (except otherwise requested):

HITEC Luxembourg S.A.
5, rue de l’Eglise
L-1458 Luxembourg
jobs (at)

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Orange County Executive Search Firm #consulting #firms #orange #county


Orange County, California Executive Search Firm




RSI’S EXECUTIVE SEARCH PROFESSIONALS TAP INTO THE LOCAL ORANGE COUNTY, CALIFORNIA EXECUTIVE JOB MARKET Through in-depth candidate reviews, stringent evaluations and targeting interviews, RSI’s talented team of recruiters can identify, evaluate and source talent that will help you surpass your competition in innovation, strategies and leadership. RSI’s Orange County Executive Search professionals are best suited to finding executive candidates in Orange County’s foremost industries, including International Trade, Entertainment, Sports, Aerospace, Technology, Gas and Oil, Healthcare, Finance, Law, Transportation, Telecommunications and Tourism.

RSI recruits top executives from around the country in a wide range of professions, including: Accounting, Advertising, Aerospace Defense, Biotechnology, Banking, Board and CEO Services, Computer Hardware, Construction, Consulting, Consumer Products, Computer Software and Hardware, Education, Energy Utilities, Entertainment Sports, Financial Services, Food Products, Government, Human Resources, Health Care, Hospitality Tourism, Insurance, Industrial, Internet New Media, Legal, Journalism Publishing, Marketing, Manufacturing, Medical Device, Non-Profit, Pharmaceutical, Real Estate, Retail Apparel, Sales, Technology, Telecommunications and Transportation.

A NATIONWIDE EXECUTIVE SEARCH RECRUITER NETWORK IN ORANGE COUNTY, CA At Reaction Search International, we want to help you find the top-notch executives and talent that will allow your company to perform to its maximum potential. Our mission is to assist employers in the Orange County, California metropolitan area in connecting with high quality professionals across a variety of industries. RSI utilizes a national network of executive search recruiters located in major cities across the country that know how to find the best candidates for individual client needs. In fact, many of our recruiting experts are industry insiders who have worked in the fields in which they now recruit talent.

With their extensive knowledge of the industries we service, and the many connections they have with the key players and characteristics of the field, our recruiters are adept in delivering superior candidates that, when placed, will begin contributing to your company immediately. No matter the size of your firm – and no matter the position you’re looking to fill – RSI’s elite staff of executive recruiters can find the high-quality candidates you need, when you need them. With RSI’s network of executive search recruiters in Orange County, California, you can take your company to levels of success you didn’t know were possible.

ORANGE COUNTY, CA EXECUTIVE SEARCH AND EXECUTIVE STAFFING SOLUTIONS: At RSI, we provide our Orange County, California customers with a plethora of executive placement services. At Reaction Search International, we know that people are the heart of any business, and that it is vital to be respectful, professional, empathic and patient with our clients and candidates in order to better council and guide them. It is also important, perhaps even more so, to be remembered and relevant. The only way to be remembered and relevant is to be in regular contact with clients and potential clients. In order to be relevant, memorable and successful all at once, our executive recruiters use our developed database, their market expertise and, most importantly, conversations, connections and collaboration to provide you with the most suitable executive candidate for your manager, director, VP and C-level position.

REDUCING HIRING RISK IN ORANGE COUNTY, CA Hiring the wrong person can be a costly mistake. Reaction Search minimizes the risks associated with recruiting a new employee. Our recruiting experts conduct in-depth candidate reviews to evaluate the competency and quality of each candidate we recommend to our clients. We conduct extensive background and reference checks. When we send you a candidate, we do so with the utmost confidence that the candidate meets your criteria and would be an asset to your organization.

EXPERIENCE, MARKET EXPERTISE AND UNPARALLELED PROFESSIONALISM IN THE ORANGE COUNTY, CALIFORNIA EXECUTIVE SEARCH INDUSTRY: Reaction Search International has been providing clients with executive search recruitment services for more than 20 years. Throughout our history, we have consistently delivered top-notch candidates to our clients. Sales recruiting is the cornerstone of RSI’s executive search recruiter services. RSI has been involved with recruiting and placing job candidates ranging from corporate sales executives to staffing national sales forces for Fortune 500 companies. Hundreds of companies – both nationally and internationally – have trusted RSI to build their teams of elite executives. Put your trust in RSI – let them find the right executives for your company today!

Orange County, California – Executive Search Consultants This is a list of the 2012 Fortune 500 Companies in metropolitan Orange County. There are 21 such companies within 50 miles of LA, 3 of which are located within the city of Los Angeles. The companies form the backbone of the Orange County economy.

Other leading Orange County corporations that attract top-notch executives include:

  • Walt Disney
  • Fox Entertainment Group
  • DirecTV
  • Mattel
  • HealthNet
  • Herbalife
  • KB Home
  • California Pizza Kitchen
  • Cheesecake Factory
  • In-N-Out Burger
  • The Coffee Bean and Tea Leaf
  • Farmers Insurance Group
  • Capital Group
  • Dole Food
  • Guess

RSI’s Executive Recruiting and Executive Search services can best suit those executives looking for a premier Orange County Executive Consulting Firm.

WHAT’S HOT IN ORANGE COUNTY: RSI, the leading Orange County Executive Search Firm, understands the Orange County, California market for executives and managers looking to be a part of the team of some of the nation’s top companies. When companies come to us for executive staffing needs in Orange County, they are generally looking for a International Trade, Entertainment, Sports, Aerospace, Technology, Gas and Oil, Healthcare, Finance, Law, Transportation, Telecommunication or Tourism executive.

HELPFUL INFORMATION ABOUT ORANGE COUNTY, CA Orange County is located in Southern California, near the San Fernando Valley, and on a basin between the Santa Monica Mountains and the Pacific Ocean. Its climate is categorized as Subtropical-Mediterranean. Compared to the average US city, LA is warm, sunny, and dry.

In the summertime, daily Orange County temperatures average around 70°F with average daily lows of around 60° and highs of 80°. This is just an average. When heat waves sweep through the city, LA can get very hot. In 2010 Orange County recorded a record temperature of 113°. Humidity levels are around average, at around 80% in the morning and 55% in the afternoon all year round. It rarely rains here in the summer, with maybe an inch of rainfall between May and September. Average daily wind speeds are below the national average, at 6-7 mph. Sunshine levels are around 70% all year with about half of all days completely clear of clouds.

In the wintertime, LA doesn’t get very much colder. Average daily temperatures fall to about 60° with daily lows of 50° and highs of 70°. The lowest recorded temperature in LA was 24° in 1944. Rainfall picks up in the winter, peaking at 4-5 inches in February. Measurable precipitation only occurs about 35 days of the year. Also, about 60% of days are at least partially cloudy. Average wind speeds drop to about 5-6 mph and sunshine remains around 70%. It never snows in LA.

Orange County is located along the Pacific Ring of Fire, which has made the city notorious for earthquakes. Geologic instability has produced many faults, which cause 10,000 earthquakes in LA every year. Many small movements are often better than large, built-up fault slips. Most of these earthquakes are too small be noticeable. However, every now and then large earthquakes hit the LA area, such as: the 1994 Northridge earthquake (6.7M), the 1987 Whittier Narrows earthquake (5.9M), the 1971 San Fernando earthquake (6.6M), and the 1933 Long Beach earthquake (6.4).

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7 Steps to Develop an Effective Marketing Communications Strategy

Details Published: May 5, 2014 Written by Paul Provost, President

Paul Provost, President

Gaining awareness is one of the first steps in the sales process and the main focus of your marketing communications (marcom) strategy. Getting to know your audience, crafting your message and tracking results are only a few pieces of the puzzle.

Why all the fuss? An effective marketing communications plan results in a better, more consistent brand experience. The end result: more sales.

1. The Better You Know Your Audience, the Better You ( Your Team) Can Appeal to their Interests

All successful marketing efforts begin with a thorough understanding of your audience. Start by analyzing your current clients and why they chose your products or services. Don’t have enough data to get the full picture? Put a research plan in place to help fill in any gaps relating to demographics, purchase patterns and other insights into when, where, why and how people purchase your products.

2. Uncover Your Unique Selling Proposition

Your Unique Selling Proposition (USP) is the main benefit that, when communicated effectively, drives sales of your product or service. It focuses on a unique problem that you solve better than anyone else. Your USP must be compelling and strong enough to move people to act. Your USP will be central to all of your marketing communications, so don’t take this step lightly.

3. Sharpen Your Brand Look and Feel

From logos to business cards and marketing collateral, your brand must speak to the customer in a contemporary, relevant manner. It needs to support your operational USP and accurately represent your market position don’t mislead your audience by creating a marquee brand if you’re aiming to be a low-cost option. Be honest, sincere and true to the heart of your business.

4. Ensure that All Messaging is Consistent

While most people think of logo and stationary when it comes to branding, your brand voice is equally important. A good place to start is to generate a few key positioning statements to feature in your communications. Start with a tagline, single sentence version and then a standard short paragraph. Try spooling out a handful of key messages (up to 5) that your company should be communicating (note that they cannot all be in all places). Outline key descriptive words to use and not use, and make sure that your new messaging standards are adhered to in all future communications.

5. Choose Your Marketing Mix

With all of the recent advancements in online marketing, there are more ways to communicate than ever before. Every industry and brand is unique, so there is no standard marketing mix that will work for everyone. The key is to understand your options, and choose a media mix that fits your audience (where do they spend their time / attention), budget and marketing communications goals.

6. Establish Marcom Success Measurements (Metrics)

Whatever the medium and message, ensure that your communications are measurable. Whether it’s email open rates, social media exposure or direct mail response rates, establish key communications goals and put systems in place to chart your success. Tie this data in with sales metrics to get a true sense of what’s working and what’s not.

7. Manage Leads and Client Data

You know your audience, you’ve built your brand and you’ve told your story. People are interested now what? A CRM (Customer Relationship Management) system is a database of your contacts (customers, prospects, others) that allows you to organize information (contact info, records, files, calls, emails, etc) to streamline and scale sales and marketing processes. This will help you better understand how clients move through the sales funnel and help you close more leads.

Successful marketing communications efforts are much more than a shot in the dark. Each of these seven steps needs to be explored to the fullest in order to gain the greatest return on investment possible.

If you’d like help with your marketing planning, we’ll be covering these topics and much more at our May 21st Marketing Planning seminar.